{"title":"early stART","description":"\u003cp\u003eearly stART is where it all begins. The only Australian art and craft brand designed for children from 1 year old.\u003c\/p\u003e\u003cp\u003eEvery product is built around the key developmental stages of 1 to 4 year olds, developed in consultation with children, carers and educators, then tested by Toy Safety Experts. Safe formulas, washable finishes and chunky tools sized for tiny hands. Because at this age, getting it on the paper is only half the story.\u003c\/p\u003e","products":[{"product_id":"egg-chalk-pack-24-early-start","title":"Egg Chalk, Pack 24  early stART","description":"\u003cp\u003e\u003cstrong\u003eEgg-shaped chalk for little hands and big outdoor creativity.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Egg Chalk, Pack of 24. Egg-shaped chalk pieces sized for a toddler's full-hand grip, wider and more natural to hold than stick chalk for children aged 2 and up. Works on blackboards, paved surfaces, and brick walls; chalk washes off with water. Available in a mix of pink, orange, blue, green, purple, and yellow. A fun, simple outdoor creative activity for young children with very easy cleanup.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e24 egg-shaped chalk pieces in 6 colours\u003c\/li\u003e\n\u003cli\u003eEgg shape sized for a toddler's full-hand grip\u003c\/li\u003e\n\u003cli\u003eWashes off with water, no scrubbing needed\u003c\/li\u003e\n\u003cli\u003eWorks on chalkboards, paving, and brick walls\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368664477939,"sku":"ECKEGG24","price":25.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/ECKEGG24-early-start-egg-chalk-24pk-01.jpg?v=1773735910"},{"product_id":"stuff-for-painting-early-start","title":"Stuff For Painting  early stART","description":"\u003cp\u003e\u003cstrong\u003ePainting accessories designed for little hands' first sessions.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Stuff for Painting. A painting accessories pack with a range of brushes offering different textures and effects for young children just beginning to explore painting. Includes bubble gum brushes and sponge brushes that introduce different mark-making techniques alongside standard brush use. Works with most paints and a great starting point for children's first painting experiences. A practical companion pack for the early stART paint range.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ePainting accessories with bubble gum and sponge brushes\u003c\/li\u003e\n\u003cli\u003eIntroduces varied mark-making techniques for young children\u003c\/li\u003e\n\u003cli\u003eWorks with most paint media\u003c\/li\u003e\n\u003cli\u003eSized for young children's hands\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368664772851,"sku":"EPASTUFF","price":10.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/EPASTUFF-early-start-stuff-for-painting-03.jpg?v=1774935234"},{"product_id":"low-mess-washable-paint-discs-fluoro-early-start","title":"Low Mess Washable Paint Discs - Fluoro early stART","description":"\u003cp\u003e\u003cspan style=\"color: rgb(0, 170, 255);\"\u003e\u003cstrong\u003eWish it was Summer Sale:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(0, 170, 255);\"\u003e\u003cstrong\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003eBuy Chunky Markers Pack 5, get Low Mess Washable Paint Discs Fluoro (worth $10) FREE! \u003c\/span\u003eAdd Chunky Markers Playground Pack 5 and Low Mess Washable Paint Discs Fluoro to your cart. The Paint Discs will show as $0 at checkout.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFirst paints designed for the whole experience - including the cleanup.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eearly stART Low Mess Washable Paint Discs in Fluoro. Paint discs in vibrant fluorescent colours designed with 2-year-olds in mind - the first paint experience shaped around the whole session, not just the artwork. The disc format keeps paint contained and accessible, the sturdy tray is manageable for very small hands, and the washable formula means clothing and skin clean up with water. High-visibility fluoro pigments flow onto paper easily with a wet brush.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWashable paint discs in vivid fluoro colours\u003c\/li\u003e\n\u003cli\u003eDisc format keeps paint contained and accessible\u003c\/li\u003e\n\u003cli\u003eWashes from skin and most clothing\u003c\/li\u003e\n\u003cli\u003eDesigned for children from age 2\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368664838387,"sku":"EPATEMP","price":10.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/EPATEMP-early-start-low-mess-washable-paint-discs-01.jpg?v=1773736343"},{"product_id":"low-mess-washable-paint-discs-bright-early-start","title":"Low Mess Washable Paint Discs - Bright early stART","description":"\u003cp\u003e\u003cstrong\u003eFirst paints in bright, vivid colours - built for little artists.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eearly stART Low Mess Washable Paint Discs in Bright. Paint discs in vivid, high-pigment bright colours designed for children from age 2. The disc format keeps paint contained and accessible, the tray handles well for very small hands, and the washable formula cleans from skin and most clothing with water. Bright pigments flow onto paper easily with a wet brush and produce vivid, rewarding results from the first session.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWashable paint discs in vivid bright colours\u003c\/li\u003e\n\u003cli\u003eDisc format for contained, accessible paint\u003c\/li\u003e\n\u003cli\u003eWashes from skin and most clothing\u003c\/li\u003e\n\u003cli\u003eDesigned for children from age 2\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368665788659,"sku":"EPATEMPB","price":10.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/EPATEMPB-early-start-low-mess-washable-paint-discs-01.jpg?v=1773736350"},{"product_id":"painting-paper-a3-pad-fsc-mix-early-start","title":"Painting Paper, A3 Pad FSC Mix  early stART","description":"\u003cp\u003e\u003cstrong\u003eThick painting paper that holds paint, and proud little artworks.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Painting Paper, A3 Pad, FSC Mix. A3 painting paper at 110gsm, thick enough to hold paint without buckling, and large enough for young children's big-movement painting style. Acid-free. Twenty-five easy-to-tear sheets support multiple painting sessions, and the A3 size is ideal for finger painting at an early stART easel or on a table. FSC Mix certified paper.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e25-sheet A3 painting paper pad, 110gsm, acid-free\u003c\/li\u003e\n\u003cli\u003eHandles paint without buckling\u003c\/li\u003e\n\u003cli\u003eEasy-to-tear sheets\u003c\/li\u003e\n\u003cli\u003eFSC Mix certified\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368665985267,"sku":"ESPPA3","price":6.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/ESPPA3-early-start-painting-paper-a3-pad-mix-01.jpg?v=1774834343"},{"product_id":"pocket-paper-a6-fsc-100-early-start","title":"Pocket Paper, A6 FSC 100% early stART","description":"\u003cp\u003e\u003cstrong\u003eA pocket-sized paper pad that goes everywhere small hands go.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Pocket Paper, A6, FSC 100%. One hundred pages of 80gsm paper in a compact A6 size that fits in a pocket or small bag, perfect for drawing on the go at restaurants, in the car, or during travel. Available in four fun designs. Pairs naturally with the early stART Triangle Pencil Pocket Pack. FSC 100% certified paper. A handy, always-on-hand creative companion for young children.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e100 pages of A6 80gsm paper\u003c\/li\u003e\n\u003cli\u003eCompact pocket-sized format\u003c\/li\u003e\n\u003cli\u003eAvailable in 4 fun designs\u003c\/li\u003e\n\u003cli\u003eFSC 100% certified paper\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368666050803,"sku":"ESSPA6","price":3.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/ESSPA6-early-start-pocket-paper-A6-03.jpg?v=1774934926"},{"product_id":"pocket-activity-pad-a6-fsc-mix-early-start","title":"Pocket Activity Pad, A6 FSC Mix early stART","description":"\u003cp\u003e\u003cstrong\u003ePocket activity pad with 32 prompts for 2 to 4-year-olds.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Pocket Activity Pad, A6, FSC Mix. A compact A6 pad with 32 unique drawing activities and prompts specifically designed for children aged 2 to 4. Activities promote creativity and problem-solving while encouraging language development and imagination. Also includes 68 pages of white and coloured paper for open-ended drawing. A well-designed, age-appropriate creative companion for pockets, bags, and outings.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e32 drawing activities suited to ages 2–4\u003c\/li\u003e\n\u003cli\u003ePlus 68 pages of white and coloured paper\u003c\/li\u003e\n\u003cli\u003eCompact A6 format for on-the-go use\u003c\/li\u003e\n\u003cli\u003eFSC Mix certified\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368666116339,"sku":"ESUAPA6","price":4.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/ESUAPA6-early-start-pocket-activity-pad-A6-01.jpg?v=1773736548"},{"product_id":"jumbo-pencils-fsc-100-pack-10-early-start","title":"Jumbo Pencils - FSC 100% Pack 10 early stART","description":"\u003cp\u003e\u003cstrong\u003eJumbo pencils for little hands just starting to colour.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Jumbo Pencils, FSC 100%, Pack of 10. Ten jumbo colour pencils with a 5mm bonded colour strip, designed for children aged 2 to 4 beginning their colouring journey. The thick barrel is easy to hold for young hands still developing grip, and the smooth binders allow colour to lay down easily without requiring pressure. Fully bonded core resists breakage when sharpened or dropped. FSC 100% certified wood casing.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e10 jumbo colour pencils with 5mm bonded core\u003c\/li\u003e\n\u003cli\u003eThick barrel for young developing grip\u003c\/li\u003e\n\u003cli\u003eSmooth colour laydown, break-resistant core\u003c\/li\u003e\n\u003cli\u003eFSC 100% certified wood casing\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368666181875,"sku":"F037412","price":10.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/F037412-early-start-jumbo-pencils-10pk-01.jpg?v=1773736577"},{"product_id":"egg-chalk-pack-6-early-start","title":"Egg Chalk, Pack 6  early stART","description":"\u003cp\u003e\u003cstrong\u003eSix egg-shaped chalk pieces for toddler-sized hands.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Egg Chalk, Pack of 6. Six egg-shaped chalk pieces in a mix of bright colours, sized for a toddler's full-hand grip. Works on blackboards, paved surfaces, and brick walls; chalk washes off with water. A compact pack suited to individual use or as a simple gift. Suitable for children aged 2 and up.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e6 egg-shaped chalk pieces in bright colours\u003c\/li\u003e\n\u003cli\u003eEgg shape sized for a toddler's full-hand grip\u003c\/li\u003e\n\u003cli\u003eWashes off with water\u003c\/li\u003e\n\u003cli\u003eWorks on chalkboards, paving, and brick\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368669982963,"sku":"M027727","price":6.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/M027727-early-start-egg-chalk-6pk-03.jpg?v=1774934880"},{"product_id":"safety-scissors-early-start","title":"Safety Scissors  early stART","description":"\u003cp\u003e\u003cstrong\u003eFirst scissors with a thoughtful design that keeps little hands safe.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Safety Scissors. First-use scissors designed for children aged 3 and up, with a unique opening system and maximum angle protection that prevents over-opening while still delivering enough cutting power for paper and fabric. The design keeps little hands safe during the learning-to-cut stage without compromising the ability to actually cut. Designed in Australia. A considered first cutting tool for the developmental milestone of learning to use scissors.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSafety scissors for children aged 3+\u003c\/li\u003e\n\u003cli\u003eUnique opening system with maximum angle protection\u003c\/li\u003e\n\u003cli\u003ePrevents over-opening while maintaining cutting ability\u003c\/li\u003e\n\u003cli\u003eDesigned in Australia\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368679026931,"sku":"SCR050","price":3.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/SCR050-early-start-safety-scissors-01.jpg?v=1773736789"},{"product_id":"bubblegum-brushes-assorted-pack-2-early-start","title":"Bubblegum Brushes Assorted, Pack 2 early stART","description":"\u003cp\u003e\u003cstrong\u003eTwo chunky brushes sized for toddlers and young painters.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Bubblegum Brushes, Assorted Pack of 2. Two chunky brushes with soft, rounded bristles sized for children aged 1 and up. The wide shape suits the natural palm grip of toddlers rather than a pincer grip, making painting less frustrating for very young children. Bristles load paint evenly and wash clean with water. Two assorted sizes for slightly different painting results. An accessible first painting tool.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e2 chunky bubblegum brushes, assorted sizes\u003c\/li\u003e\n\u003cli\u003eSoft rounded bristles suited to toddler palm grip\u003c\/li\u003e\n\u003cli\u003eBristles load paint evenly and wash clean\u003c\/li\u003e\n\u003cli\u003eSuitable for children aged 1 and up\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368705143027,"sku":"BGBPK2","price":8.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/BGBPK2-early-start-bubblegum-brushes-assorted-2pk-02.jpg?v=1774935772"},{"product_id":"alphabet-crayons-early-start","title":"Alphabet Crayons  early stART","description":"\u003cp\u003e\u003cstrong\u003eLetter-shaped crayons that make learning to draw feel like play.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Alphabet Crayons. Uniquely shaped letter crayons that help children naturally connect letter shapes with their sounds while drawing and colouring. Each crayon is shaped like a letter of the alphabet, turning colouring time into an engaging early literacy activity. Suited to children aged 2 and up. Comes in a convenient carry case for use anywhere. A creative, play-based approach to early letter recognition.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eLetter-shaped crayons connecting creativity with early literacy\u003c\/li\u003e\n\u003cli\u003eSupports letter recognition through hands-on play\u003c\/li\u003e\n\u003cli\u003eCarry case for use anywhere\u003c\/li\u003e\n\u003cli\u003eSuited to children aged 2 and up\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368707633395,"sku":"ECRABC","price":40.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/ECRABC-early-start-alphabet-crayons-01.jpg?v=1773735929"},{"product_id":"softies-tri-grip-crayons-pack-8-early-start","title":"Softies Tri Grip Crayons, Pack 8 early stART","description":"\u003cp\u003e\u003cstrong\u003eBeeswax crayons with a triangular grip, gentle on small hands.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Softies Tri Grip Crayons, Pack of 8. Triangular-barrelled crayons made with added beeswax for a smoother, softer glide across paper. The triangular shape sits naturally in a young child's palm or pincer grip, prevents rolling off the table, and helps establish a stable hold without extra instruction. Bright, saturated colours show clearly on white paper even with the lighter pressure toddlers typically apply. Pack of 8.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e8 triangular beeswax crayons\u003c\/li\u003e\n\u003cli\u003eTriangle barrel prevents rolling and guides correct grip\u003c\/li\u003e\n\u003cli\u003eSmooth, soft glide on paper\u003c\/li\u003e\n\u003cli\u003eBright saturated colours at low pressure\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368707764467,"sku":"ECRTRI8","price":6.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/ECRTRI8-early-start-softies-tri-grip-crayons-8pk-01.jpg?v=1773735945"},{"product_id":"zoo-crew-crayons-pack-6-early-start","title":"Zoo Crew Crayons, Pack 6  early stART","description":"\u003cp\u003e\u003cstrong\u003eZoo animal crayons that double as finger puppets.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Zoo Crew Crayons, Pack of 6. Six animal-shaped crayons that function as finger puppets as well as drawing tools, each crayon slides onto a finger for puppet play before being picked up to draw. The chunky shape is easy for young hands to hold, and the plastic compound keeps hands clean during use. Smooth colour laydown suitable for young children. A playful first crayon set for children aged 2 and up.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e6 animal-shaped crayons that double as finger puppets\u003c\/li\u003e\n\u003cli\u003eChunky shape for easy young-hand grip\u003c\/li\u003e\n\u003cli\u003ePlastic compound, keeps hands clean\u003c\/li\u003e\n\u003cli\u003eSmooth colour laydown\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368707895539,"sku":"ECRZOO","price":10.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/ECRZOO-early-start-zoo-crew-crayons-6pk-02.jpg?v=1774935718"},{"product_id":"colourtivities-board-books-early-start","title":"Colourtivities Board Books  early stART","description":"\u003cp\u003e\u003cstrong\u003eThree board books with activities, crayons, and growing minds.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Colourtivities Board Books. Three board books with over 30 unique activities focusing on letters, numbers, shapes, and more, designed to encourage creativity and learning through play. Includes 8 Tri-Grip Crayons for an all-in-one set. Activities are engaging and educational, well-suited to children aged 2 and up. A practical gift and a useful home learning set that combines drawing with early literacy and numeracy concepts.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e3 board books with 30+ unique learning activities\u003c\/li\u003e\n\u003cli\u003eFocuses on letters, numbers, and shapes\u003c\/li\u003e\n\u003cli\u003eIncludes 8 Tri-Grip Crayons\u003c\/li\u003e\n\u003cli\u003eSuited to children aged 2+\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Micador","offers":[{"title":"Default Title","offer_id":48368708124915,"sku":"EGSBOOK01","price":24.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/9952\/4339\/files\/EGSBOOK01-early-start-colourtivities-board-books-02.jpg?v=1773736057"},{"product_id":"make-play-princess-edition-fsc-mix-early-start","title":"Make \u0026 Play - Princess Edition FSC Mix early stART","description":"\u003cp\u003e\u003cstrong\u003eA princess world to build, sticker, and make your own.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eearly stART Make and Play, Princess Edition, FSC Mix. A 3D construction activity with pop-out princess characters, over 6,000 stickers, and slot-together assembly, no glue or tape required. Pre-cut slots make the builds manageable for children aged 3 and up. Builds fine motor skills and creative thinking through hands-on play. FSC Mix certified. 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